Since 2008, political crises in Thailand have occurred. Protests and riots have disturbed the tourism industry. Domestic and foreign businessmen in Thailand are afraid that political instability will prolong, affecting business plans. Survey results, which were conducted by Bangkok University, showed that a wave of investment in Thailand was suspended and moved to other countries soon after.

In Vietnam, a quite painful lesson, for an import-export company in Da Nang, when exporting a shipment of bamboo and rattan to Australia without knowing the legal regulations, is that the goods must be fumigated before entering the Australian port. As a result, the whole shipment was not accepted and was canceled on the spot. Damage was not only to the goods, but the business also incured the full cost of the shipment cancellation. This cost was greater than the value of the shipment.

At the end of 2017, ThaiBev Group in Thailand spent nearly 110,000 billion VND (nearly 5 billion USD) to own 53.59% of the equity of Saigon Beer - Alcohol - Beverage Corporation (Sabeco). However, more than 2 years after the acquisition, Sabeco's value so far has dropped below 100,000 billion VND (about 4.3 billion USD), which is lower than the amount that ThaiBev spent, and so equivalent to more than 50% reduction compared to the time ThaiBev bought. From the beginning of 2020, many difficulties have come to the beer industry. The first problem was Decree 100 on penalties for violation of alcohol concentration when operating a vehicle in traffic. Next was the Covid-19 pandemic, which made the business and production situation more turmoil. To summarize, since the 2020 Lunar New Year, Sabeco's market capitalization has evaporated nearly VND47,000 billion (down 32%).